Duoyanshou is a brand that focuses on health management and weight control. Its brand ambassador is the South Korean gymnastics star, Jung Da Yeon. The core concept of the brand is "Three parts exercise, seven parts eating", emphasizing achieving health goals through scientific diet and moderate exercise. The Slogan is "If you are afraid of gaining weight from a big meal, eat Duoyanshou."

This project is the Duoyanshou New Zealand Origin Series. We hope the visual style will be more localized in New Zealand. We use derivative brands to assist in graphic cutting of the layout, aiming to express the graceful slimming curves of women. We also upgrade the packaging materials and opening methods, using silver card paper and side-opening boxes to enhance the quality and value of the product.

多燕瘦是一个专注于健康管理和体重控制的品牌，形象代言人为韩国跳操明星-郑多燕，其品牌核心理念是“3分动，7分吃”，强调通过科学饮食和适量运动来达到健康目标，Slogan为大餐怕长肉，就吃多燕瘦。

本次项目是多燕瘦新西兰溯源系列，希望视觉风格偏向于新西兰本土化，我们通过衍生品牌辅助图形切割版面，意在表达女性柔美的瘦身曲线，对包材和打开方式进行升级，使用银卡纸和侧开盒提升产品品质感与价值感。