YUKKURI 果汁气泡酒



BRAND:YUKKURI 由刻
PROJECT MANAGER: Kevin
DESIGNER:丹丹
3D EFFECT:君枫
YEAR:2021

Yukkuri is a new and emerging brand of low-alcohol imported alcoholic beverages from Japan. The SLOGAN of Yukkuri is "TAKE YOUR TIME", hoping that young office workers can have their own time after work and enjoy a slightly tipsy personal romance.


This project is designed based on the visual style of the Japanese consumer market, using a large number of element illustrations to gather a visual center for the brand name, giving consumers a visual experience of Japanese simplicity.

由刻Yukkuri,是日本进口低酒精度酒类的新锐品牌。由刻Yukkuri的SLOGAN是“悠享一刻,TAKE YOUR TIME”,希望年轻上班族在下班以后,可以拥有属于自己的时光,享受微醺的个人浪漫。


本次项目根据日本消费市场的视觉风格进行设计,运用较多的元素插画,聚拢出一个视觉中心给到品牌名,给到消费者日式简约的视觉感受。




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