凉的快 冰点降温剂
BRAND:固特威 凉的快
PROJECT MANAGER:Kevin
DESIGNER:CHENG
3D EFFECT:Mega
YEAR:2024.02
Cool Cool Fast is a brand under Gutewei that specializes in cooling down the interior of vehicles. Its product function is to quickly cool down the interior of the vehicle in summer, providing car owners with a more comfortable experience.
For this project, the cool color blue was chosen as the brand color. Combined with the rapid sense of the brand name "Cool and Fast", a visual symbol with a downward arrow was designed.
凉的快是固特威旗下的一款专做车内降温的品牌,产品功能为夏天车内快速降温,给予车主更舒适的体验。
本次项目选择冷色系的蓝色作为品牌色,结合品牌名“凉的快”的快速感,设计了向下箭头的视觉符号。