Zongzi, as a traditional Chinese festival delicacy, has always been deeply loved by people. During the prosperous Tang Dynasty, a kind of food called "Nine-Seed Zongzi" was popular in the capital Chang 'an. After tasting it, Emperor Xuanzong of Tang, Li Longji, praised it as "Flowers compete in all four seasons, and the Nine-seed zongzi strives for innovation."

This design borrows allhistorical references and combines the mythological images of the nine Sons of the dragon to hand-draw the IP images of the nine dragons, endowing the zongzi with a royal atmosphere. It also incorporates the traditional Dragon Boat Festival's colorful rope elements. At the moment of opening the box, an action of winding the colorful rope is designed, symbolizing the arrival of the God of Wealth! The gift box is endowed with the blessing of having many children and bringing good fortune, making both the giver and the recipient happy.

粽子作为中国传统节日美食一直深受大家的喜爱，盛唐时期，京城长安流行一种名为“九子粽”的美食，唐玄宗李隆基品尝后曾赞誉“四时花竞巧，九子粽争新”

本次设计借用典故，结合龙之九子的神话形象，手绘了九个龙的IP形象，为粽子赋予皇家气息，加入传统端午的彩绳元素，在开箱瞬间设计了绕彩绳的动作，寓意财神绕，财神到！为礼盒赋予了多子多福，招财进宝的祝福意味，让送礼和收礼者皆大欢喜。